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Hong Kong eSports Festival Banks on PlayerUnknown’s Battlegrounds to Draw Crowd

It’s no secret that battle royale games are the in-thing this season in video games, and one Hong Kong eSports competition is hoping the hype around PlayerUnknown’s Battlegrounds is enough to draw a crowd of spectators and attendees.

Hong Kong eSports Festival PlayerUnknown’s Battlegrounds

This is all part of an effort by the event organizers to attract a younger crowd. Coupled with a lower price and the addition of new games, players will compete this August at the Hong Kong Convention and Exhibition Centre (HKCEC) in everything from PlayerUnknown’s Battlegrounds to Return of the Legends.

Over 100,000 visitors are expected to attend this August’s festival, one of the biggest in eSports. In addition to games there will be concerts and other attractions as well.

Those who can’t make it to Hong Kong will have the ability to stream matches live on their computer or watch them later via playback.

In regards to the lower ticket prices, Mason Hung Chung-hing, one of the event’s organizers, said: “So far we haven’t decided the final ticket prices but they will be about 30 per cent to 40 per cent cheaper than last year’s. We hope to offer more affordable prices to encourage youngsters to join this event.”

Hong Kong is hoping to cash in on the growing global phenomenon known as eSports competitions. One of the fastest expanding segments of the entertainment industry, eSports are projected to be a multi-billion dollar global industry over the coming decades and cities around the world are vying to position themselves as hubs for this new form of entertainment.

Hong Kong eSports Festival PlayerUnknown’s Battlegrounds

In Hong Kong alone revenues from video games are expected to grow at a brisk 6.6% clip, reaching $HKD 7.8 billion by 2021 according to figures cited by the South China Morning Post from accounting firm PwC.

This festival will be held contemporaneously with the Hong Kong Computer and Communications Festival on August 24 and 25, an event that celebrates the city’s position on the forefront of cutting-edge technology and communications software.

For its part, the inclusion of PlayerUnknown’s Battlegrounds is a natural addition to the roster for an eSports tournament. And with the addition of Twitch’s new ability to filter out dead contenders, the competitive future for the game remains bright indeed.

Hong Kong eSports Festival PlayerUnknown’s Battlegrounds

Interestingly, PlayerUnknown’s Battlegrounds has found itself at a bit of a crossroads in the battle royale genre, with upstart Fortnite taking a lot of the thunder away in recent months. Wildly profitable for its parent company, Fortnite relies heavily on microtransactions as well as a robust, competitive community to keep it thriving. Conversely, PlayerUnknown’s Battlegrounds has largely eschewed this approach and has remained focused on the core competitive element. It will be tough to see both of these games existing in harmony on the competitive level, so it’s nice to see PlayerUnknown’s Battlegrounds get rewarded for what it does best – battle royale style gaming. Attendees at the Hong Kong eSports festival this August have a lot to look forward to at this year’s event.